Jason Booth’s world title challenge against Steve Molitor will be screened at peak viewing time by Sky Sports.
Booth, 32, challenges for the Canadian’s IBF world super-bantamweight title at Houghton-le-Spring’s Rainton Meadows Arena on Saturday September 11.
The barnstorming brawl is the first of promoter Frank Maloney’s new deal with Sky Sports, the home of televised boxing.
They will be screening the card from 8pm-10pm giving mass exposure to Booth (35-5) in the biggest fight of his life.
Maloney said: “The time of the fight means Jason will get huge mainstream exposure and undoubtedly the biggest TV audience of his career.
“I would imagine he would be in the ring at 9pm so it also means maximum exposure in Sunday morning newspapers.
“After the demons Jason has had to conquer, I cannot think of a fighters who deserves glory as much as Jason.”
Molitor (32-1) has won on all three previous visits to Britain with the victory over Nicky coming on points in a Commonwealth bantamweight title clash back in September 2002.
His only career loss came in November 2008, when he lost in the fourth round of an IBF-WBA unification match against Celestino Caballero.
In the chief supporting contest London Matthew Marsh (13-2) will meet undefeated Scot Kris Hughes (12-0) for the vacant Commonwealth super-bantamweight crown.
Marsh controversially lost on an 11th round cuts stoppage when he lost to Booth in February and will have one eye on the winner of the world title clash.
Tickets for the massive night of action being televised live by Sky Sports are available from 0871 226 1508 or www.frankmaloney.com VIP Ringside are £90 with the rest a bargain £35. Get yours in advance for a show that looks certain to sell out.